Terms and Conditions of Service

Last Updated: 05 Oct 2025

Effective Date: 05 Oct 2025

These Terms and Conditions (“Terms”) govern the provision of consulting and related services by ASO-Freelancer, operated by Julie Tonna, to professional clients (the “Client”).

By requesting a quote, purchasing a service, or using any materials provided by ASO-Freelancer, you agree to be bound by these Terms.

1. Company Information

ASO-Freelancer is operated by:
Julie Tonna
Auto-entrepreneur
SIRET: 80815633500032
Registered office: 803 Chemin de l’Escours, 06480 La Colle-sur-Loup, France
Email: legal@julietonna.fr

2. Purpose

These Terms define the rights and obligations of both parties regarding the consulting, audit, and support services provided by ASO-Freelancer.
They apply to all professional engagements, unless expressly modified by written agreement.

All services are intended exclusively for professional use and are not covered by consumer protection laws.

3. Services and Deliverables

ASO-Freelancer provides professional consulting and audit services, including but not limited to:
• ASO (App Store Optimization) audits and strategies
• App growth, keyword, and creative consulting
• Apple Search Ads (ASA) account setup and optimization
• Performance marketing advisory and workshops

The scope, deliverables, timeline, and pricing are defined in each quote or proposal accepted by the Client.

4. Duration and Modifications

Each assignment begins upon mutual acceptance of a signed quote or written agreement.
The estimated completion date is indicative and depends on the Client’s cooperation and data availability.

Any modification of scope, timeline, or deliverables must be agreed in writing and may result in an adjusted fee or deadline.

5. Client Responsibilities

The Client agrees to:
• Provide all necessary information, access, and documentation required to perform the service.
• Guarantee the accuracy of the data shared with ASO-Freelancer.
• Respond to feedback and validation requests promptly.
• Hold the necessary rights to all materials supplied (e.g., visuals, app data, accounts).
• Respect payment deadlines defined in section 7.
Delays caused by missing data, lack of cooperation, or approval hold-ups may postpone delivery without liability to ASO-Freelancer.

6. Obligations of ASO-Freelancer

ASO-Freelancer undertakes to:
• Perform the mission with professionalism, due care, and in line with best practices in app growth and marketing.
• Maintain confidentiality regarding the Client’s data and strategic information.
• Notify the Client of any delays or unforeseen issues affecting project execution.

ASO-Freelancer’s obligation is one of means, not results. The success of consulting recommendations depends on multiple external factors (algorithmic changes, budget allocation, market dynamics, etc.) beyond her control.

7. Fees and Payment Terms

7.1 Pricing

All prices are stated in euros (€) and specified in the signed quote.

They may include one-off fees (for audits, playbooks) or recurring fees (for ongoing consulting or UA management).

7.2 Payment Terms

• 50% deposit due upon project start
• 50% balance due upon final delivery
Invoices are payable by bank transfer within 30 days of issue.
Bank details (RIB) will be provided with each invoice.
Payments by cheque or cash are not accepted.

7.3 Late Payment

Any unpaid invoice after the due date will automatically incur:
• Late interest equal to the legal rate +10%
• A €40 recovery fee (Article D441-5 of the French Commercial Code)
ASO-Freelancer reserves the right to suspend or terminate ongoing work until payment is received.

8. Travel and Expenses

If travel outside the Provence-Alpes-Côte d’Azur region is required, the Client will reimburse actual expenses based on receipts or standard rates:
• Car: €0.607/km
• Train: 1st class
• Flights: economy class
• Hotels: 3–4 stars (Novotel, Mercure, or equivalent)

9. Intellectual Property

All Deliverables (audits, strategy decks, reports, creative guidelines, etc.) remain the property of ASO-Freelancer / Julie Tonna until full payment has been received.
Upon payment, copyright for Deliverables is transferred to the Client for professional use, excluding:
• Preliminary documents or templates, which remain proprietary to ASO-Freelancer.
• Third-party materials (logos, visuals, screenshots) used under fair use or client license.

Unless otherwise agreed, the Client authorizes ASO-Freelancer to mention the project, app name, or company logo in her professional portfolio or website.

10. Confidentiality

Both parties agree to maintain strict confidentiality regarding any strategic, financial, or proprietary information shared during the engagement.
This obligation remains valid for two (2) years following the end of the contract.

Confidential information may only be disclosed to subcontractors or collaborators under the same confidentiality commitment.

11. Liability

ASO-Freelancer’s liability is limited to the total amount invoiced and paid under the relevant project.
She cannot be held responsible for indirect damages, such as:
• Loss of revenue or users
• Changes to third-party platforms (Apple, Google, Meta, etc.)
• App Store algorithm updates
• Market shifts or competitive activity
All consulting and audit deliverables are provided “as-is,” based on the information available at the time of the study.

12. Force Majeure

Neither party shall be liable for failure or delay in performance caused by events outside their reasonable control (e.g., illness, natural disasters, strikes, or internet outages).
If such circumstances persist for more than three (3) months, either party may terminate the contract without compensation.

13. Termination

13.1 Early Termination by the Client

If the Client cancels the project before completion:
• Work already completed, committed time, and incurred expenses remain payable in full.
• Deliverables produced remain the exclusive property of ASO-Freelancer until full settlement.

13.2 Termination for Breach

Either party may terminate the contract for material breach after a 30-day written notice without resolution.

14. Applicable Law and Jurisdiction

These Terms are governed by French law.

Any disputes relating to interpretation, execution, or validity shall be submitted to the Commercial Court of Marseille (France), notwithstanding multiple defendants or warranty claims.

15. Contact

For any questions about these Terms or service engagements, please contact us through the form.